Metro Medical Innovations
Metro Medical Innovations came to us with a blank slate. As a fast-growing company, MMI needed a comprehensive marketing strategy, as well as a website that could be continually updated to keep pace with their ever-expanding product offering. The site also needed to be created with search optimization in mind and offer each specialists an event calendar.
The website developed by CoreElement has allowed MMI to market to a wide variety of surgical specialties with a broad offering of cutting-edge medical devices and surgical materials. The site also serves as a repository for medical research supporting MMI’s product line. This offers several benefits:
- Disperse the latest product information to each specialty
- Publicize new products that are entering the market
- Gather information from site visitors by offering compelling marketing collateral
Atlas Fasteners manufactures highly-engineered fastening systems used in steel buildings and residential construction. Atlas came to us facing challenges with their ability to market to and communicate with their tightly-knit distributor network.
We were able to take their existing, very basic website and modernize it, bringing Atlas up to par with their competition and allowing for the hosting of the technical documentation we produced for the company. This digital documentation can be downloaded or printed directly from the site.
Their new website is now used to market their new and aggressive product line, increasing exposure to their distributor network. Additionally, Atlas is now able to communicate regularly with their distributors through our development and execution of a quarterly email newsletter campaign.