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Core Element

Industry Insights

Information and analysis that explores contemporary manufacturing and marketing topics and trends

Our Insights provide analysis for those looking to make intelligent business decisions.

Have a question about something you read or a suggestion for a future Insight? EmailĀ [email protected]

Industry-Insights-Email-Marketing
Email Marketing:
The Backbone of Your
Outbound Marketing

Industry-Insights-Optimization
Optimization:
Optimize Your Business,
Not Just Your Website

Industry-Insights-4Q13-Snapshot
US Manufacturing Snapshot:
Q4 2013

Social Media Marketing
Social Media Marketing:
Using Technology to Generate B2B Leads

Building a Better Website
Building a Better Website:
Lead Generation through Your Content Marketing Hub

Industrial Marketing Automation
Marketing Automation:
A How-to Guide for the B2B Marketing Pro

Industry-Insights-3Q13-Snapshot
US Manufacturing Snapshot:
Q3 2013

Industrial Marketing Lead Generation
Leveraging Technology:
Lead Generation and Marketing Automation

Marketing to multiple generations
Bridging the Generation Gap:
Choosing the Content and Delivery for Your Industrial Marketing Message

US Manufacturing Onshoring/Reshoring
Onshoring On Track?
An Emerging Trend as Manufacturing Jobs Return to the US

Hydraulic Fracking / Shale Oil
Hydraulic Fracturing in
the US:

Revitalizing Manufacturing or Just an (Oil) Pipe Dream?

B2B Behavorial Marketing
Tapping an Underutilized Resource:
The Lack of Behavioral Marketing by Industrial Companies & What it Means to You

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