Don’t waste time writing a 5-10 page industry brief about your company that no one is going to read. Mark Pollard, a strategy director and reformed magazine publisher based in…
The practice of bringing manufacturing back “home” has been greeted with cheers. A recent MIT survey of 108 US-based multinational industrial manufacturing companies with annual sales between $20 million and $25 billion…
Generate quality sales leads by using these Slideshare best practices in your B2B marketing efforts. Slideshare has quickly become a force in the B2B marketing world, touting 60 million visitors monthly. Marketers…
Tips to help you grow your email marketing list and boost sales. I’m a big proponent of email marketing. So much so that I’ve written about email marketing being king – the main…
According to our B2B marketing survey, it should not take much to get ahead of your competition. Manufacturers continue to incorporate social media into their overall industrial marketing programs, but…
