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B2B Lead Generation with Your Industrial Marketing Content Hub

Your website isn’t what it used to be. Produce more leads with a content marketing approach. With 40% of industrial manufacturers considering their website to be a lead generator, but only about 20% of these companies generating a high volume of leads with their website (according to our latest international marketing survey), manufacturers are coming
  • 20 May, 2014
  • Posted by Bob Parina
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Industrial Marketing 101: Your (Company’s) Blog

Your company needs a blog, but don’t worry if you don’t have one; they’re nothing to be afraid of. Creating and maintaining a blog offers you the opportunity to establish yourself as an industry expert, improve your SEO ranking and provide quality content to your leads / prospects. Clear, concise and easy to execute and
  • 21 Jan, 2014
  • Posted by coreElem3nt
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Get More Mileage Out of Your Industrial Marketing Content

When you’re struggling for new content ideas, try these tips to extend the life of your industrial marketing content. Producing quality content on a regular basis can be tough, but the good news is that there are multiple ways to get past that bout of writer’s block or to whip up something quickly when you’re short
  • 21 Jan, 2014
  • Posted by coreElem3nt
  • 2 Tags
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